Super Sonic.
Agency : amp sound branding, Munich
My role: Art direction / Motion Graphics Designer
Publish: April 2023
Channels: Corporate channels (Website & Social Media)
The aim is to spark curiosity, interest, and a desire to learn more about amp, while also demonstrating its competitive value and diverse culture.
We decided to use motion graphics instead of traditional methods to showcase our company, with the aim of creating graphics that would resonate with our audience and help them feel connected.
As part of this strategy, I chose to base the art direction on our branding elements, which feature geometric shapes. I found that a circle and a dot were ideal characters to represent amp, as they corresponded with our logo and could effectively convey complex concepts through simple illustrations.
Sonic Hub.
Publish: June 2023
My role: Motion Graphics Designer
Channels: Corporate channels (Website & Social Media)
Working with the video editor to mark the unveiling of the Sonic Hub tool, we have opted to introduce this remarkable tool through a captivating video imbued with the essence of music and rhythm. The narrative commences with the activation of a play button, setting in motion a mesmerizing spectacle of sound waves and wave characters, seamlessly drawing the audience into the heart of the content.